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Josai Area (Shibuya, Shinjuku, Setagaya, Nakano, Suginami, Nerima)

🏙 Shinjuku City — From the “City That Never Sleeps” to a Global Metropolis A symbol of diversity, dynamism, and constant evolution

🌏 Overview
Shinjuku City is located in the central-western part of Tokyo’s 23 wards and serves as the seat of the Tokyo Metropolitan Government.
It is a global district where administration, business, culture, entertainment, and residential neighborhoods coexist.
By day, it functions as one of Japan’s major office hubs. By night, it transforms into a vibrant nightlife and gourmet destination.
Surrounding areas offer tranquil residential zones and abundant greenery, making Shinjuku a multi-layered and highly desirable place to live.
From a real estate perspective, it stands out for its strong transportation network, brand power, and continuous redevelopment.

📛 Origin of the Name
“Shinjuku” dates back to the Edo period when a new post town, Naito-Shinjuku, was established along the Koshu Highway.
Since it was a newly created post station (“new shuku”), the area was named “Shinjuku.”
With the introduction of railways, the town rapidly developed into a major commercial and transportation hub, setting the foundation for today’s bustling district.

📚 Historical Timeline
⏳ Edo Period: Naito-Shinjuku post town established along the Koshu Highway
⏳ Meiji Period: Shinjuku Station opens in 1885, becoming a key rail junction
⏳ Postwar Era: Redevelopment brings cinemas, department stores, and nightlife
⏳ 1991: Tokyo Metropolitan Government relocates from Marunouchi to West Shinjuku
⏳ Today: A global business and tourism center with a foreign resident ratio of about 12%

🏙 Area Highlights

🌆 Nishi-Shinjuku (Subcenter / Business District)
A forest of skyscrapers forming one of Japan’s major business hubs.
Home to Tokyo Metropolitan Government, major corporate headquarters, and landmark towers.
Known for its stunning night views and ongoing redevelopment including large-scale mixed-use complexes.

🎭 Kabukicho (Entertainment Hub)
One of Asia’s largest entertainment districts, filled with restaurants, cinemas, theaters, and nightlife venues.
In 2023, Tokyu Kabukicho Tower opened, combining hotels, theaters, and cinemas into a new tourism landmark.

🌿 Shinjuku Gyoen National Garden
A vast 58-hectare garden blending Japanese, English, and French landscaping styles.
A peaceful oasis beloved by locals and visitors from around the world.

🎓 Waseda & Takadanobaba
A student-centered area anchored by Waseda University.
Known for bookstores, cafés, student housing, and an energetic cultural atmosphere.

🏮 Kagurazaka
A charming district with remnants of traditional geisha culture, combined with fine French and Japanese dining.
Its stone-paved alleys and hidden restaurants attract both locals and international travelers.

🚆 Transportation
Shinjuku is often described as “the heart of Japan’s transportation network.”
JR lines (Yamanote, Chuo, Sobu, Saikyo, Shonan-Shinjuku), Odakyu Line, Keio Line, Toei Shinjuku & Oedo Lines, and Tokyo Metro Marunouchi Line all converge here.
With around 3.5 million daily passengers, Shinjuku Station is the busiest terminal in the world.

🛣 Major Roads
Oume Avenue, Koshu Highway (Route 20), Meiji-dori, and Yasukuni-dori run through the district.
The west exit bus terminal serves as a major highway bus hub, connecting Shinjuku with cities across Japan.

🏢 Landmarks
🏛 Tokyo Metropolitan Government Building (free observation deck)
🏙 Shinjuku Sumitomo Building (“Triangle Building”)
🏙 Shinjuku Park Tower
🏙 Mode Gakuen Cocoon Tower
🛍 Major shopping centers including Isetan Shinjuku, Lumine, and Takashimaya Times Square

🏠 Real Estate Perspective

💴 Property Value & Demand
Areas such as Nishi-Shinjuku, Shinjuku Gyoenmae, Yotsuya, and Kagurazaka show strong liquidity and stable property value.
Office and commercial land prices are among the highest in Japan, while residential demand remains consistently strong.

🏙 Residential Trends
Nishi-Shinjuku / Shinjuku Gyoen: Tower apartments and high-rise residences
Kagurazaka / Yotsuya-Sanchome: Quiet low-rise neighborhoods with rich educational and cultural amenities
Waseda / Takadanobaba: Strong rental demand from students and young professionals

🔧 Redevelopment
• West Exit Redevelopment: A 48-story mixed-use tower scheduled to open in 2029
• East Exit & Kabukicho Revitalization: New theaters, entertainment, and tourism-focused renewal
Together, these efforts form the broader “Shinjuku Rebranding” aimed at strengthening its global appeal.

🎉 Culture & Events
⛩ Hanazono Shrine Tori-no-Ichi (November)
🪘 Shinjuku Eisa Festival (summer)
🏃 Tokyo Marathon start line at Tokyo Metropolitan Government Building

From an international perspective, Shinjuku is one of Tokyo’s most diverse districts.
It hosts cuisines from around the world, LGBTQ+ friendly Shinjuku Ni-chome, and globally known nightlife areas such as Golden Gai and Omoide Yokocho.

📌 Summary
Shinjuku City is the area that best represents “Global Tokyo.”
Business, culture, education, nature, nightlife, and shopping — everything is concentrated within walkable distance.
Real estate enjoys strong demand and rising value driven by ongoing redevelopment.
Shinjuku is a place where working, living, learning, and playing all seamlessly come together.

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